Breuls
About
House of Rubber is an acclaimed cross-disciplinary creative studio based in Amsterdam, renowned for its bold approach that bridges the worlds of fashion, sculpture, and art. Under the visionary leadership of founder Marlou Breuls, the studio challenges and redefines traditional perceptions of these disciplines, blending their distinctive characteristics into one another. Valuing playful optimism and creative fun over formalism and minimalism, House of Rubber creates a wondrous universe where rules are meant to be bent, broken, or abandoned in favor of inventiveness and joyful expression.
Founder Marlou Breuls has become known for her distinct ability to merge fashion, art, and design in unexpected and exciting ways. With a highly intuitive and open-minded approach, Marlou lets each work unfold naturally, driven by a spirit of experimentation and material exploration. Her designs—characterized by rich textures, tactile surfaces, and an air of the fantastical—redefine the potential of
everyday materials, transforming them into sensory, immersive pieces. Whether it’s latex bodysuits, ball gown rugs, ceramic cabinets or rubber jewelry that drips from the body, Marlou’s work consistently challenges expectations while inviting personal engagement.
Marlou has established herself as a leading force in contemporary design, seamlessly blending the worlds of collectible design and performative objects. With a growing reputation for pushing creative boundaries, her work ignites curiosity and offers fresh perspectives on the intersection of art and fashion. With a portfolio that commands both intrigue and admiration, House of Rubber is reshaping the future of design—one playful, provocative piece at a time.
Published on
14 February 2025